Follow a visitor’s journey
Browse your website as a new customer would. Is the offer clear? Are contact details easy to find? Can someone complete a request on a phone? Record the friction instead of assuming that replacing the technology will solve it.
Performance and content work together
Fast, well-structured pages can improve search visibility. Speed alone does not guarantee a ranking, however. Clear headings, crawlable links and content that answers customer questions matter too. Measure performance on devices and connections that reflect your audience.
Let requirements guide the technology
A company information site has different needs from an application that accepts orders or connects internal systems. Discuss editing, security, integrations and maintenance before choosing a framework. Ask how content will move and how existing URLs will be preserved.
Define a verifiable handover
Agree on required pages, working forms, navigation and consistent Arabic and English content. Test links and redirects before launch, and keep a rollback plan. The quality of implementation matters more than the name of the technology.
- A map of pages and legacy URLs
- Device and core-form tests
- Maintenance and content-ownership documentation
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